Take control of your parts business with an AI-powered control center.

DealerShop helps parts departments and dealer groups use Intropy to improve stocking, reduce obsolescence, optimize pricing, surface sales opportunities, and answer operational questions faster using data. Intropy is built for the parts industry and works with existing DMS, ERP, CRM, phone systems, and spreadsheets. It can run as a standalone platform or integrate into current systems via API.

Products & Services

Program Benefits

Built for Parts Operations

Disconnected systems make it harder to manage stocking, pricing, phone-driven sales, catalog quality, and reporting. Intropy is designed to bring ERP/CRM transaction data, sales calls, notes, emails, web chats, warehouse movement, delivery data, pricing, manuals, VIN data, service history, and other operational inputs into one control center so parts teams can act faster with less manual analysis. It works alongside existing systems rather than replacing them.

Inventory AI

Inventory AI helps parts teams make better stocking decisions by identifying where inventory is too high, too low, or in the wrong place across the operation. It dynamically updates SKU-level min/max settings, flags slow-moving and at-risk parts earlier, identifies pre-obsolescent parts more than three months before write-down, and helps reduce avoidable emergency orders and rush buying. It is built to improve fill rate, reduce stockouts, and lower obsolescence-related write-downs.

Sales, Pricing & Reporting AI

Sales AI helps reps find upsell opportunities, extracts customer and call intelligence from ERP/CRM and phone data, and supports live or offline coaching to improve close rate and average invoice size. Pricing AI recommends SKU-level pricing based on supply, demand, and competitive context, supporting dynamic updates and discount logic that protect margin while maintaining conversion. Reporting AI lets teams ask questions, generate reports faster, and surface concrete actions without heavy manual reporting work.

Fitment, Catalog & VIN Decode

Fitment AI and catalog management help keep SKU-to-vehicle mappings accurate and complete across OE numbers, aftermarket numbers, ACES/PIES, Hollander interchanges, supersessions, and cross-references. VIN decode tools help identify fitted parts faster, improve parts search, reduce misquotes, and lower returns caused by catalog errors.

Proof of Value

DealerShop members can typically start through a pilot or proof of value using real inventory and transaction data, making it easier to identify where the largest inventory, sales, and pricing opportunities exist before a broader rollout. Intropy case studies show initial users or locations onboarding within one to two weeks, with early ROI measured within three to four weeks in some deployments.